Hi I'm Chris, I'm co-founder of Mixer and I have previously done my own venture -backed startup and I've got about 10 years experience in product leadership.
My co-founder Lawrence is a PhD, AI researcher and full-stack engineer.
We're using a very modern stack of Cloudflare workers and drawable objects, vector and graph databases, language models and autonomous agents.
With this tech we're building a knowledge graph of the real world including locations, venues and events, the people within it connected both socially and through their interests and then we categorize all of that knowledge and also remix it and we're using that as a foundation for our goal which is to make doing stuff in the real world easier and more fun.
We're going to start by focusing on parents who want to get their kids out of the house because they're always on tech but their parents are struggling with different ideas on what to do.
We've spoke to hundreds of parents who know this is a real problem.
On this Mums in Exit group which is women only, every single day there are women asking what can I do this on holidays, what can I do this?
In one tap parents can make a mix applying in this example the beach day template and what that essentially does is it runs a query to our intelligent network which produces a suggestion on what they can do for the day with their family.
So in this particular example it's made some inferences because Isabel likes Minecraft and Jackson likes toy cars perhaps both of them would enjoy going to an island on a sea tractor so it's made inferences based on their preferences try and find something that they both enjoy.
And because this is a sandy beach and because it knows Isabel enjoys frisbee it's made that connection also and not only has it included frisbee in the suggestion as a game for the whole family to play it's also come up with a suggestion on the rules for a little actual game that they could play which adheres to our design principle of trying to make the real world a little bit more fun.
And to make the real world a little bit easier we have here for example Isabel can imagine she's venturing to a new realm in her favourite game which you know makes the day out it's an easier pitch to the kids you know it encourages them to to get off the tech and look forward to a day outdoors.
And again for ease here's a venue suggestion for lunch and a menu written specifically for the family and their preferences and then a few further suggestions for what the family can do in the afternoon with a particular focus on what activities they can do to make memories together.
And then this mix can be shared or it can be remixed running the same template again for a new suggestion.
And we've intentionally designed the mix process to feel like a mystery box so that hopefully we can also engage the teens not just the parents.
And so far we've really just been focusing on the beach day template but Mixer will be launching with a whole variety of different templates that will not only be made in-house but we're also going to open this up to the community.
My boyfriend would benefit from using that app so much he's not romantic at all and we have arguments about it all the time I'm like you're an amazing dad and you're a provider that's great but you gotta be more spontaneous right which I think is probably common in pretty much every relationship where you've been together for longer than seven years do you know what I mean especially when you've got kids together you know.
So here we can demonstrate that just by using a different template we can satisfy a completely different user problem that a lot of people in the real world are facing.
Where can we go on a date? What can we do? How can we do something that's interesting it's different that we haven't done before.
Everything available in one tap, the directions, picnic suggestions, even a constellation guide for the stargazing evening.
And all these little pieces combine to make the real world a little bit easier and a little bit more fun.
And there's certainly a lot of people out there today who are highly addicted to deck, feeling isolated, not spending enough time in the real world with their friends and as a consequence feeling very unhealthy mentally and physically.
And my hope is that as we start to understand how we can best leverage this new wave of technology we can all start to move away from business models that focus on screen addiction and cognitive load through increased ad inventory and more towards optimising for people's health and happiness and generating revenue through the influence of actual activity and engagement in the real world.
So that's Mixer. If you like what you see and you feel particularly aligned with this please do get in touch because we're currently raising a seed.
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